In the competitive world of jewelry retail, presentation matters as much as the product itself. Whether you’re a boutique brand, Etsy seller, or large-scale manufacturer, necklace cards offer the perfect blend of aesthetic appeal, brand reinforcement, and functional display. These simple yet essential packaging accessories elevate your product while protecting it—transforming a beautiful necklace into a complete, market-ready experience.
Let’s explore how custom necklace cards can help your jewelry stand out and sell faster.
What Are Necklace Cards?
Necklace cards are sturdy cardstock holders designed to support and display necklaces or pendants in a professional, attractive way. Typically die-cut with slits or holes to secure the jewelry in place, these cards can be plain or custom-branded, and are often used in packaging, point-of-sale displays, or ecommerce shipments.
Why Use Necklace Cards?
Professional Display
A necklace card gives your jewelry a polished and high-end presentation. It organizes the piece neatly and prevents tangling, making it easier to display and more appealing to customers.
Branding Opportunity
Custom necklace cards are a cost-effective branding tool. With your logo, business name, website, and social handles, they serve as a miniature billboard that stays with your product.
Protection During Shipping
When included in boxes or poly bags, necklace cards help prevent knots and damage during transit, ensuring the necklace arrives in pristine condition.
Retail-Ready Packaging
Many retail stores and pop-up vendors require products to be shelf-ready. Necklace cards simplify the process with hang-holes, hooks, or display stands.
Types of Necklace Cards
1. Standard Necklace Display Cards
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Simple rectangular or square format
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Includes two slits or holes for the necklace to loop through
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Great for showcasing minimalist or dainty pieces
2. Fold-Over Necklace Cards
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Folded design for extra support or additional info printing
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Offers space for care instructions, pricing, or product description
3. Earring & Necklace Combo Cards
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Designed to hold a matching set on one card
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Popular for gift sets and bundled jewelry items
4. Die-Cut Custom Shapes
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Unique shapes like hearts, ovals, or custom outlines
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Adds personality and flair to your packaging
5. Eco-Friendly Kraft Cards
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Made from recyclable or biodegradable paperboard
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Ideal for sustainable jewelry brands
Popular Materials for Necklace Cards
White Cardstock
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Clean, crisp finish that highlights metallic jewelry
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Best for full-color or minimal branding
Kraft Brown Cardstock
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Eco-friendly and rustic aesthetic
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Works well with bohemian or natural-themed jewelry
Black Matte or Glossy Finish
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Elegant and luxurious appearance
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Ideal for gold or silver pieces that pop against a dark background
Recycled or Seed Paper
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Sustainable alternative for eco-conscious brands
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Seed paper can be planted by the customer, adding an unforgettable experience
Custom Printing and Branding Options
Offset and Digital Printing
High-quality, full-color graphics to showcase your brand.
Foil Stamping
Adds a metallic finish in gold, silver, or holographic tones for a premium touch.
Spot UV
Glossy highlights on your logo or design for texture contrast.
Embossing/Debossing
Adds raised or recessed elements for tactile branding.
Creative Design Ideas for Necklace Cards
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Minimalist Design: A clean look with only your logo and website to highlight the necklace itself.
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Holiday Themes: Red, green, or gold cardstocks with festive designs for seasonal promotions.
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Inspirational Quotes: Add short quotes or affirmations that align with your brand’s values.
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Personalized Messages: Leave space to write customer names or gift notes.
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QR Codes: Link to care instructions, your social media, or loyalty programs.
Tips for Choosing the Right Necklace Card
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Match the card size to your necklace length and weight
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Ensure the cardstock is thick enough to support the necklace without bending
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Choose materials and designs that reflect your brand identity
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If selling in stores, consider cards with euro holes or hanging tabs
Where to Use Necklace Cards
Retail Stores and Boutiques
Place on countertop displays or hang from racks.
E-commerce Packaging
Include inside jewelry boxes or poly mailers for a clean unboxing experience.
Events and Gift Sets
Make your products event-ready for weddings, birthdays, or corporate gifting.
Craft Fairs and Pop-Up Shops
Keep your jewelry organized, secure, and easy to browse.
Sustainable and Eco-Friendly Options
Today’s consumers value eco-conscious packaging. Consider:
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100% recycled cardstock
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Soy-based inks
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Seed paper necklace cards
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Biodegradable bags or boxes to pair with cards
Highlight your sustainability efforts on the card itself to build trust and loyalty with eco-minded customers.
How to Order Custom Necklace Cards
Choose a Packaging Partner That Offers:
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Custom die-cutting
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Low minimum order quantities (MOQs)
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Fast turnaround times
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Free templates or design support
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Sustainable material options
Vendors specializing in custom jewelry packaging will help you create a card that complements both your product and brand.
Final Thoughts
Necklace cards are more than just packaging—they are a strategic tool that enhances your brand identity, protects your product, and improves the customer experience. Whether you prefer sleek and modern or earthy and handmade, the custom designs boxes turn your jewelry into a gift-ready, unforgettable item.
